A hand holding a cloth with the colors red, yellow and green, the colors of the reguae music. Inspire the strength and courage that this music awakens.
Arouse the truth, kindness and beauty in the innermost heart, disseminate positive energy!
My poster is a tribute to Koffee, who is the first woman to win a grammy award in the Best Reggae Album category for 2019. Koffee music brings back memories of the first masters of reggae music, although Koffee is only 20 years old. That is why this young promising singer deserves her place in The Reggae Hall Of Fame. The graphic form chosen by me is also a reference to the old school of graphic arts.
For me the most important thing about Reggae or any genre of music is to just enjoy it. This is universal. Just love it for whatever reason you like. I always focused more on the instrumental side of music and my favourite Reggae genre is Dub. I love it’s minimalism, grittiness and unpredictability. In my poster I tried to pay homage to the DIY Dub scene also including self made, monochromatic posters and record covers which I really like.
Reggae music remains highly popular and influential throughout the whole world. It is all about freedom, positive energy and happiness. That is why in my poster I wanted to portray a message of happiness, unification with nature and reggae music. Across the whole composition of the poster we can notice how the lion’s mane is gradually turning into lush and verdant foliage where the letters of the word “Reggae” are gently intertwined with the whole composition at multiple layers. At certain points the leaves are revealing and hiding certain elements of typography backed up by light and shadow elements that create depth and volume. Here everything is connected, everything is part of the rhythm that the lion is in tune with.
The poster contains 2 meanings which are spreading and speeding.
First, the Olympic flame represents the “endeavor for protection and struggle for victory. The torch with flame will be passed to every corner of the world. By passing the flame, people who are in different countries will understand the sprit. In fact, The meaning of the struggle for victory is also a core sprit for Reggae music. Therefore, this is why the Reggae music style has been globally spread, like the Olympic flame.
Second, since the Reggae come out of the world, music lovers around the world are attracted by the unique music style. The Reggae eventually stand on the World stage and become one of the mainstream styles. Just like the athletes Usain Bolt, he brought himself to the world stage with his amazing speed and become one of the legendary athletes.
I tried to capture my poster design though the peaceful jamaican tradition and music.
Reggae music is a way of life, a positive view of life.
Universal message of Reggae is One Love, all hearts together, doesn’t matter of nationality, colour or sex.
Music is the most wonderful thing in the world. It transcends races, regardless of national borders, and takes us into a whole new world. This is the case with reggae music. It is great and amazing.